Wednesday, December 12, 2012

MERGERS & ACQUISITIONS: TWO BIGGEST FAILURES

Two biggest M&As. Who lost? The shareholders. Who won? Mmmm...

Then comes the next biggest from the M&A record book – the $167.4 billion merger between AOL & Time Warner in 2001, making the combine worth a gargantuan $260 billion in terms of Mcap, and the largest media & entertainment company in the world. As per the agreement, AOL shareholders held 55% of the merged entity, while the rest belonged to Time Warner shareholders. (Translation: the tuna had gobbled up the whale!) Getting straight down to statistics, today, the combine’s Mcap has fallen to a lamentable $26.7 billion – an appalling fall of 90% since the merger happened! So what really went wrong? Well, the biggest mistake with the merger was its very ‘timing’. It came just months before the Internet bubble burst in mid-2000, post which there was a huge decline in subscriber growth for AOL. First, it’s ad-revenues water-hole dried-up faster than water from a bottle cap in Sahara, and consequently, it underwent a massive goodwill write-off, due to which the company reported net losses of $99 billion for 2002 alone! Thanks to the merger, the entity can today boast of $132.6 billion in accumulated losses since the deal. God bless Time Warner!


Source : IIPM Editorial, 2012.
An Initiative of IIPMMalay Chaudhuri

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