3i INFOTECH : V. SRINIVASAN
The ‘Third (i)’ of Indian IT!!!
So what’s special about this third eye, or 3i
Infotech as you know it to be? Well, nothing so special about it being a professionally-run & an IT-led software company; but then talk about the aggression without its borders and you’d surely give a thought to it being...well, special! Acquiring smaller software product companies and then putting all its marketing strength behind it has undoubtedly made 3i Infotech what we know as a IT superlad. “3i Infotech’s key USP is that it has clearly differentiated itself as a software company through a strong focus on software products, along with services to complement its product suite. It started focusing strongly on software products and building an IP-based (Intellectual Property) business model,” opines Harit Shah, Analyst, IT & Telecom, Angel Broking.
Currently, 3i Infotech offers a strong range of software products for the banking, financial services and insurance (BFSI) verticals. “It also has an ERP product, serving the process manufacturing industry and is the third-largest regional ERP player in the Middle East,” adds Shah. The company is also present in the services business with focus on areas like e-governance, which is a potential segment with the Indian government is now strongly focussing on maximising the use of technology to provide more effective governance. Recently, it also acquired Taxsmile.com, which has a product in the e-tax filing space. With India contributing to 31% of its revenues, its geographical mix of revenues also shields it against the fluctuation of the dollar. “The company’s vision is to be a complete solution provider to the BFSI industry,” asserts Shah. Well, having being blessed with that extra third eye, all it takes is a vision & the rest follows...
The ‘Third (i)’ of Indian IT!!!
So what’s special about this third eye, or 3i
Infotech as you know it to be? Well, nothing so special about it being a professionally-run & an IT-led software company; but then talk about the aggression without its borders and you’d surely give a thought to it being...well, special! Acquiring smaller software product companies and then putting all its marketing strength behind it has undoubtedly made 3i Infotech what we know as a IT superlad. “3i Infotech’s key USP is that it has clearly differentiated itself as a software company through a strong focus on software products, along with services to complement its product suite. It started focusing strongly on software products and building an IP-based (Intellectual Property) business model,” opines Harit Shah, Analyst, IT & Telecom, Angel Broking.Currently, 3i Infotech offers a strong range of software products for the banking, financial services and insurance (BFSI) verticals. “It also has an ERP product, serving the process manufacturing industry and is the third-largest regional ERP player in the Middle East,” adds Shah. The company is also present in the services business with focus on areas like e-governance, which is a potential segment with the Indian government is now strongly focussing on maximising the use of technology to provide more effective governance. Recently, it also acquired Taxsmile.com, which has a product in the e-tax filing space. With India contributing to 31% of its revenues, its geographical mix of revenues also shields it against the fluctuation of the dollar. “The company’s vision is to be a complete solution provider to the BFSI industry,” asserts Shah. Well, having being blessed with that extra third eye, all it takes is a vision & the rest follows...
Source : IIPM Editorial, 2008
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