Binary Digits (IIPM-Press Centre Article)

Both information and data are measured in terms of binary digits or bits. A single bit can be either on or off , true or false, positive or negative (You see how convenient this is for electrical and magnetic computing devices). A single bit can represent the state of Schrödinger’s famous cat – the bit is 1, if the cat is alive or 0 if dead – or 8 bits can represent the letter S as 01010011.

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Source:-IIPM-Editorial,2006